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Technical advantages of vending machines
2023-09-11
The backend management system of intelligent vending machines can monitor product inventory and operational status in real-time. With backend data, operators can more systematically restock and maintain equipment, thereby reducing operational costs. By analyzing sales data, the location and product structure of vending machines can be optimized. In addition, more timely replenishment has led to an increase in single machine sales. The display screen equipped with intelligent vending machines not only enables better interaction with users, but also has considerable advertising value. The vending machines themselves are distributed in areas with high pedestrian traffic and are natural advertising space resources. Screen advertising further explores the value of offline traffic and expands the profit model of vending machines. The arrival of the mobile payment era has enabled vending machines to undergo another evolution. Traditional vending machines require payment with specific denominations of banknotes and coins, and machine changes can easily cause malfunctions such as card currency and shortage, resulting in additional operating and maintenance costs, and seriously affecting the user experience. With the launch of WeChat payment, it has greatly improved users' purchasing experience and further reduced operating costs. Zhigou Technology's intelligent backend, with low operating costs, durability, and reasonable prices, will become an important component of the Internet of Things era, smart city, and smart life. It guarantees quality and offers discounted prices, and has already improved mobile payment functions. With the increasing maturity of the market and technology, in addition to the trend of intelligence, vending machines will present a more diversified form in the future, covering more consumer categories and expanding to self-service. In terms of operational entities, brands mainly composed of beverage manufacturers will participate, using vending machines as their own retail channels or entrusting operators to manage them to reduce channel costs. At present, players of vending machines have not yet formed a echelon in the categories of electronic products, daily necessities, and comprehensive shelves. After all, the development of vending machines involves various technologies such as embedded development, data collection, and mobile payment, and has very high requirements for the stability of software and hardware systems. However, it is believed that with the development of automated vending systems based on cloud computing, big data, and intelligence, vending machines will become a new retail format in the future.
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